Senior Graphic Designer · Brand Designer · Art Director
I'm Eric. I build brands and the systems that keep them consistent.
Voice, logo, type, color, and the guides a team actually uses. From there a small team can produce a lot of work without it drifting or going generic.
Brands
My rebrands have run from first pitch through full rollout, including one that drove $1.5B in new loans and deposits.
Twenty-plus years, mostly fintech and edtech
Everything else
By category.